Andrew V. Edwards is Founder and Managing Partner at Verity7.
He is the author of Digital is Destroying Everything (Rowman & Littlefield, 2015, 2018) which was translated into Chinese and Turkish. His 2nd book, Army of Liars was published September 3rd, 2024.
Andrew has written dozens of articles about digital analytics for ClickZ, the world’s largest online source of marketing advice and information.
With the rise of social media disinformation threats, Andrew founded Verity7 and partnered with Prevency GmBH to deliver world-class anti-disinformation training and consulting.
Andrew is a Co-founder and Director Emeritus of the Digital Analytics Association. Since 2004, the DAA has been the world’s largest organization devoted to the study of online customer behavior. In the early 1990s, Andrew founded and ran Renaissance Multimedia, one of the first interactive agencies in New York City. He went on to found Technology Leaders, one of the first consulting companies devoted to digital analytics.
He writes articles regularly on disinformation in his newsletter: Truth in Media and on Substack: Digital Disinformation & Beyond.